own label

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English

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Noun

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own label (plural own labels)

  1. Synonym of own brand
    • 2023 September 14, “Carrefour puts ‘shrinkflation’ price warnings on food to shame brands”, in The Guardian[1], sourced from Reuters, →ISSN:
      Consumer groups say shrinkflation is a widespread practice, which supermarkets like Carrefour are also guilty of in their own-label products.